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Read An Article by Ken Long about ETF's

Dear Traders and Investors,

Most people are doing the exact opposite of what the big funds are doing and they pay a big price for doing so. For example: you put money into a stock after hearing that a fund manager really likes it.  However, by the time you hear about it, the fund manager is getting ready to sell.

But what if you could see what the big mutual funds are doing with their money well before they complete a transaction and jump in ahead of them? 

Wouldn’t it be a huge advantage?

For example: if mutual fund managers are buying retail stocks, you’d be able to get into those stocks well before they get in and profit greatly as their activity drives prices up.  Imagine what an advantage you’d have over other investors.  And we’re going to show you exactly how to do that.

Suppose that you are managing a mutual fund and you need to move a billion dollars out of retail stocks into Internet stocks.  You don’t just tell your broker to sell a billion dollars worth of stock.  Instead, you must give an order to a large brokerage firms that basically says, “you have three days to get rid of this stock… we’d like to get at least $998 million for the stock.  If you can get more than that, you may keep the extra cash as your extra commission.”  The market then slowly sees a movement out of retail stocks.  And as one fund moves out, another may see the big picture and start to move out as well, thus making the underlying movement even stronger.

Furthermore, as the movement out of retail stocks gets underway, the same fund manager may give instructions to buy a billion dollars worth of Internet stocks – and the broker may have a week to fill that order.  Gradually, you’d see retail stocks moving down and Internet stocks moving up as one or more big funds shifts positions.

And the net result, is that the internal conditions of the stock market shift even though the major averages may not move that much.  What’s interesting for you is that you can learn to see the overall shifts in cash flow as the funds start to move money around.  In fact, you can spot it quite quickly.  And you could have a huge advantage because big money tends to move slowly, but you can move quickly.  In fact, when you get good at observing the flows of funds, you can start making thousands of dollars each day at your convenience.  It’s not that hard.  Ken Long, a LTC (retired) in the U.S. Army, does it quite regularly. 

And we’ll show you just how Ken does it in this exciting workshop to teach you how to jump in front of the big guys in their trades.

"It's worth the time and money!" --V. Pinto, NY

"Outstanding. Most beneficial course I've attended." --Michael Bonenberger

Introducing Ken Long, Your Instructor

When Ken Long first attended my Systems Development workshop in the mid 1990s and submitted his objectives to me, I thought to myself, “Someone from the Army is going to apply this material?”  Little did I know the Ken Long would not only apply it – he’d become a genius at applying it!

LTC Ken Long is one of the few people I know of who has a graduate degree in systems design.  Because of his training, Ken can spot ideas that most people never think of.  For example, when Ken attended our systems workshop and learned about the complex training game we were playing he developed a procedure for strategizing about the game that I now teach in that workshop.  He’s that good.

Ken’s business plan is one that I use as a template for teaching business planning to traders.  Again, his work is exemplary.

You may have heard of Ken simply because of his Tortoise system for switching between mutual funds.  That system made over 100% trading real money in an IRA in 1999.  And it has generally made pretty good money even during the bear market.

But what’s even better than mutual funds are the ETFs because their costs are minimal and they totally represent a sector of the trading arena that you might want to participate in.  Fortunately for us, Ken has developed methods to master this form of trading as well.  And you’ll learn how to use this form of trading to master getting ahead of what big money is doing.

"Excellent course for understanding ETFs and how to incorporate them, both short-term and long-term into your trading plan.

"Ken is an excellent instructor with a terrific commitment to making sure everyone understands the material. He is one of the best, if not THE best trading and system design instructor I know." R. Freeman, CA

"Very thorough, detailed, with dedicated speaker who went out of his way. Great course Ken!" Mike Doseck

And what Ken does is not that hard.  He says that if he can do it, anyone can do it! 

You don’t have to watch a lot of stocks to determine what the big funds are doing.  Instead, you just have to know what a few select funds are doing to determine what’s going on.  For example, today the overall market was down 0.4%, but the semiconductors were down 1.5%.  And if you’d been watching them, you’d have known about it in advance because the semiconductor sector has been moving down for five straight days.  While most people lost money today, you could have made a lot of money in a short position in the semiconductors.

Okay, let’s define some terms first.  What we’re talking about here is watching the movement of big money via Exchange-Traded Funds (ETFs).  What are Exchange-Traded Funds?  They are funds that reflect the big sectors of the market.  For example, you can buy a fund that represents the Internet sector of the market and short another that represents the retail sector of the market.  And you can do this in seconds, as soon as you spot what the big money is doing.  So while big money might take a week to move money around, you can jump in ahead of them and take advantage of money flowing into the sector you’ve just bought.  Again, the advantage is huge.

So how would you like to learn six different strategies that allow you to take advantage of what big money is doing and turn it into big money for you?

One of those strategies will probably be just right for you:

Strategy 1:  For people who have little time to trade but would still like to outperform what most people can do in mutual funds.  If that’s you, then Ken has a system that requires a decision either once each year or once each quarter.  Are you willing to spend several hours per year or quarter to update yourself on what’s happening in the market to make good money?  If so, then this strategy is perfect for you.  The strategy is also very low cost and tax efficient and you’ll learn why.

Strategy 2:  Playing Macro Trends.  If you’ve read Safe Strategies for Financial Freedom, then you understand that the big picture includes a secular bear market possibly lasting another 10-15 years, a strong possibility of an inflationary bear market, a weak dollar, and the winding down of our huge debt in one way or another.  Do you want to know how to profit from those trends quite easily with Exchange Traded Funds?  Again, this strategy doesn’t require a lot of time, but it can make you a lot of money.

If you are a fundamentalist with opinions about the different macroeconomic trends and want to position yourself to take advantage of business cycle imbalances and/or currency rate fluctuations, you can do that effectively with a select set of ETFs indexed to regions and specific countries.

Here is a specific example from Ken:

Throughout  2004, the Latin America region and emerging markets consistently outperformed the US, Europe and Asia sector on a sustained basis.  You could have determined this by assessing the relative strengths of ETFs that track these regional indices on a weekly basis.  Furthermore, I also observed this by noticing that mutual funds that specialize in those two areas strongly outperformed their peers in market cap and investment style in other areas.  As a result, I built and reinforced incremental positions in ILF (an ETF that tracks a composite index of Latin American large caps) and EEM (an ETF that tracks the emerging markets).  As the positions went up, I used trailing stops based upon volatility.  The net results were that over the long term, I was able to realize low-risk gains in a systematic and disciplined way that far outperformed the US indices that slogged through the doldrums for most of the year.  These insights also offered trading opportunities on a shorter-term tactical basis in individual stocks and ETFs in these sectors as well.  Here’s a quick tip.  Do a quick comparison of ILF and EEM against SPY (as a proxy for the US market) on weekly charts over the last year to see the usefulness of comparing regional strength on a regular basis.

For another example, suppose you have a belief that the Chinese have a position of competitive advantage over the US and Europe with their cheap labor, broad markets, a currency pegged to the dollar, a rapidly growing manufacturing base, and the momentum of market timers seeking to jump on the latest investment idea.  You believe all of those things, but how can you get exposure to the Chinese market in a variety of different ways in the safest way possible?  The answer is to do so with ETFs without exposing yourself to the risks of investing in specific companies or expending the time to conduct detailed research in that area.

Strategy 3:  Sector Rotation.  If your strategy calls for systematically buying weakness in market sectors when there is evidence that big money might be moving into the area, then you’ll learn an ETF strategy that will be just right for you.  In addition, if your strategy calls for systematic selling when there is evidence that big money is starting to pull out of the sector, then you can also use an ETF sector rotation strategy.  In this workshop, you’ll learn how to quickly and consistently measure relative strength to find those opportunities.

The S&P 500 Sector Select SPDRs break out the S&P 500 companies into one of 9 sector ETFs that feature good daily volume, relatively smooth trading curves, and the comfort of large cap US companies in a defined sector that is tracked closely by both technicians and fundamentalists.  The bid-ask spreads are reasonable and the volatility is sufficient for swing trading to work, although you can also do this as a long-term play.

Here’s an example of how Ken uses this technique:  The energy sector had a powerful move in the summer of 2004 on rising oil process and increased consumer demand.  It consolidated its gains in the fall.  Entering the week of 19 November, the energy sector had found support after spiking to annual highs on record oil prices in previous weeks.  On Nov 19, XLE (the energy ETF) broke out of its trading range on the hourly charts, offering an entry at 36.25 with a 50 cent trailing stop below the near term support.  Over the next 4 trading days, XLE offered reasonable intraday exit points going into the lunchtime session at 37.4 and 37.9 which made for smooth 2R or 3R trades, capturing a 3% and 4.5% move respectively, by playing a rebound in a very strong sector in a breakout.  Making 3-4% short-term translates into huge long-term gains.

Strategy 4: Pattern based Swing trading.  Technical traders at institutions that move a lot of money can move the markets short term – and those moves can be significant.  By focusing on some simple, but common, patterns you can use your edge as an individual investor to anticipate short-term moves by big money investors and generate low risk trading ideas.  Buying pullbacks to support levels in strong trending sectors is just one of the patterns that work.

Ken says he particularly likes trading the pharmaceutical sector (PPH) for such trades for a number of reasons: it has enough daily volume that the spread is reasonable; it’s based on 20 large cap pharmaceutical companies so there is inherent value in the companies with prices driven primarily by fundamental analysis; it is a recognized sector and technicians make assessments of it as an integrated whole; it often trades inversely with the technology sector and so on days when tech is selling off PPH can be a nice quiet smooth long trade.

Strategy 5: Over-reaction to news.  You can profitably trade psychological reactions to unexpected news without having to be right about the ultimate significance of a piece of news.  For example, when Merck announced pre-market that it was pulling Vioxx off the market, you could predict two things with certainty for the next trading day.  First, you could predict that here would be panic selling in the pharmaceutical sector and that bargain hunters would seek to snap up the shares at fire sale prices.  Both of those events occurred and were much easier to trade with the Pharmaceutical sector ETF than in the shares of individual pharmaceutical companies.  You’ll learn how to do the same thing with news that you hear.

Strategy 6: Intraday Scalping.  Institutional money managers often use futures and index trading to establish positions and hedge portfolios on an intraday basis.  In this workshop, you’ll learn how to apply the some key principles that will give you clues to what big money is doing intraday.  Thus, even on an hourly basis, you can jump in front of big money by trading ETFs.  Imagine what this strategy could do for your bottom line.

What Else Can I Expect to Learn? There are six money making benefits awaiting you. They’ll help you make more consistent profits, keep your losses smaller, and help you be more relaxed about your trading.

  1. Learn how to take advantage of current year losses to minimize taxes while maintaining exposure to specific market sectors.  For example, suppose you want long-term exposure to gold stocks, but you have a loss on them for the year.  Ken will show you how to get your tax loss and still own the gold stocks.

  2. Second, you’ll learn to improve your interest income on short-term cash positions.  If you have a large account, this strategy alone could be worth many times the price of the workshop.

  3. Third, you learn how to hedge your portfolios in the short-term to protect large gains or to protect against losses.  These are huge advantages for you when you learn to do them properly.

  4. Fourth, you’ll learn how to profit from currency imbalances without becoming a currency trader.  For example, the Forex market requires a specialized type of trading that often takes months to learn to do properly.  But Ken will show you how to do this easily with ETFs.  For example, during a workshop four years ago, lots of Australians were complaining about the lack of purchasing power of their Australian dollar.  These complaints usually get loudest at market bottoms.  And when Ken heard about this, he was able to buy the equivalent of a basket of Australian stocks simply by buying the Australian ETF.

  5. Fifth, you learn simple tools to lower your portfolio risk and manage your trade positions in minutes a day.

  6. Lastly, but perhaps most importantly, you learn how Ken adds discipline and consistency to his trading through the use of checklists, rehearsals, contingency planning and debriefings.  We’ll give you the same worksheets that Ken uses, so you’ll leave the workshop with the same advantage.

Here’s What’s Waiting for You!

Day 1:  “Building Your Toolbox”

On Day 1, you’ll focus on assembling the toolbox you need to design and operate your ETF trading strategy.  You’ll learn about the many different types of ETFs available, how they are constructed, and how they trade. You’ll also learn about the parts of a trading system and how your beliefs and objectives form the basis of effective system design.  You’ll learn how to use ETFs to determine what big money is doing which is a core part of most of the strategies you’ll learn.  You learn about the advantages and disadvantages of different types of ETFs based on the type of system and time frame you favor. You’ll also learn essential skills to enhance your system operation, with concepts like position sizing and portfolio heat. And lastly, you’ll study useful indicators that measure strength of trend and volatility and learn to identify common reversal signals.  And all of that is just on Day One! 

Day 2:  “Learning to Use Your ETF Tools”

On Day 2, we look at different time frames for trading and learn in detail how ETFs can be applied as a stand-alone system for trading or as a supplement to a portfolio.  We examine the specific rules for entry, position sizing and exit management of six different trading systems in various time frames.  We use case studies and examples to learn the fine points of each strategy and learn how to base our decisions off of simple yet robust indicators.  Learn the power of position sizing as a risk management tool.  Develop your personal ETF strategy, using the tools and techniques that fit your objectives and beliefs by working in a small group of like-minded traders.

Day 3:  “Putting Your ETF Tools into Practice”

On Day 3, we put it all together and practice applying ETF trading strategies to case studies.  You’ll learn to pick the right strategy and apply it effectively in real world situations through the use of case studies and group work.  You’ll learn where to find research on ETFs and mutual funds to make your trading decisions much easier and save a lot of time.  In addition, you’ll receive group insights on the specifics of your personal ETF strategy to the group (if you want!)

And as always, you’ll be networking and meeting like-minded traders and investors!

 

What Else Past Students Say...

"Outstanding Value. If you want to become the best 'mechanical discretionary' trader you can be, take this course." —David Smithers, United Kingdom
"Some of the most practical money making advice on trading systems that I have ever received." —Tony Jackson, GA
"Excellent stuff! Ken is a great teacher, human being and last but not least, trader.
"This is the third time I've [attended one of] Ken's seminars. And every time it's a whole new experience. He's the best in my book. A unique thinker, a great teacher, intelligent, humorous and last but not least a trader with more than a remarkable track record. I picked up more trading ideas in three days with Ken that I can back-test in 3 years." —Leo Willert, Austria
"It's a great course! Do you want systems? Ken gives you a whole load of systems on a wide range of time frames to choose from. And he does not hide anything from you. All his methods, reasonings and ideas, he offers them to you without holding anything back.

“I found Ken to be extremely clear and structured in his explanation and presentation of his systems, beliefs and techniques. Awesome information for traders of any level of expertise." —Jordi Llobet Serra 

"One Word: Excellent....I learned how to fit ETF's into my current strategy. The 'world model' created by Ken helped me identify macro trends much easier." Ferdinand Ledesma
"It's worth the time and money. [Ken Long is] very accommodating and responsive. He deserves more than a 10." Vito Pinto
"Very impressed. Ken over delivered on the course objectives and with a lot of his own real-world experiences, all with a good delivery and sense of humor. I leave feeling I can grow my account better than a market benchmark using a disciplined approach without a lot of weekly time and make a little extra using multiple strategies on ETFs." David Holland
"The fact that there were so many high-powered money managers in the class was quite impressive. Their attendance is a more powerful recommendation than any I could give."  —Fred Link, GA
"The little guy rarely gets an opportunity to be mentored by someone who has developed and can deliver the complete package of trading beliefs and discipline. Add on top of that the privilege of getting to model his best strategies and methods was for me, the best value yet for my trading education experience." —Grill Kull, CO 
"Superb! Great teacher, very enthusiastic and knowledgeable." Al Lizarraras
"Very helpful information that gave me a good foundation for putting ETFs into perspective compared to stocks and mutual funds." Mark Ledbetter
"This was a great introduction to ETFs. I especially liked that it showed me techniques for trading ETFs using short-term strategies." Al Mayo
"Acquired practical trading strategies that I can employ tomorrow with confidence." Riley Uglum
"Excellent. Good common sense for the person who can only look at the markets after work. Ken is up 100% during secular bear markets (2000-2005). How many people can match that?  Ken does all the work: he gives you the systems, tells you how to trade them and then gives you the data through his website." Van Tharp
"Best course yet -- both in quality and quantity of material. Ken is a great teacher!" Jon Collard
"It was quite comprehensive with a good blend of basic background material and application, as well as Ken's philosophy." Joe Pleasants"It was quite comprehensive with a good blend of basic background material and application, as well as Ken's philosophy." Joe Pleasants
"Excellent. Provided something for everybody." Robert Hartley
"Great 'all-weather' market strategies which are safe and risk-managed" Mark Neises
"Extremely comprehensive 'top down' approach to trading ETFs. Superbly presented by Ken Long in a very understandable format. I give this course a 10 out of 10. Good job! Ken is clearly a man of great integrity and because of this, he had my trust in the material he was presenting immediately." Tim Ridge
"Great Course. Lots of new ideas for trading." John Kelly

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Frequently Asked Questions and Answers

Q: Can you really make lots of money with these principles?

Absolutely, just think of the advantage you’ll have being able to jump in front of large mutual funds because you’ll have learned the skills to anticipate what they are doing.

Q: I am already a profitable trader, why should I consider attending this course? 

What if you learn one new technique that could save you several thousand dollars each month or some new way of looking at the market that will help you earn thousands of new dollars.  Don’t you think that would be worth your time?

 

Q: I am new to trading. Will this course help me?  

Absolutely, you don’t have to be an experienced trader to learn how to spot what big money is doing.  Furthermore, Ken will teach you exactly how to profit from it.

 

Q: I want to become the best trader I can be, does this course show me how to trade? 

While our purpose is not to give you a basic education in the ‘how to’ of trading, we’ll be covering the basics that are required as they apply to ETFs.  As a result, you’ll learn key material that will take you to the next level of trading. 

Workshop Details:

 

The price of the How To Trade Exchange Traded Funds Workshop is $2,495. But if you register early enough you will qualify for a $700 early enrollment discount and pay only $1,795 Click here to register now or to see dates and locations.

 

Bring a friend with you who is new to the Van Tharp Institute and you both will get an additional $200 off your tuition. Call 800-385-4486 or 919-466-0043 to register you and your friend.

 

Our Risk-Reversal Guarantee!

Dr. Tharp totally guarantees that you will be delighted with it. In fact, we'll take all of the risk ourselves. If you aren't totally satisfied by 12 PM on the second day of the course, you'll receive a full refund for what you paid for the course. Just return your notebook to an IITM staff member and we'll refund your course fee even though you've already had many of the benefits of the course.

Why are we willing to assume your risk? The key to our guarantee is, if you are ready to work on yourself, then there is no risk to us. We know you'll be delighted. 

Sincerely,

Van K. Tharp
Your Trading and Investing Coach

P.S. Remember, if you register early enough you will qualify for a time-limited, early enrollment discount of $700! And, if you bring a friend or colleague who is new to my courses, I’ll give each of you an additional $200 discount and you can combine that with the early enrollment discount for a whopping discount of $900! But you must act early to ensure you meet the deadline.

Register on line by clicking here

Or call to register: 800-385-4486, 919-466-0043

 

 

 

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Last revised: May 06, 2008